Sex.com: The Book Finally Delivers

Kieren McCarthy’s enthralling chronicle of the Sex.com theft offers an unforgettable journey into the internet’s Wild West.

Sex.com Book Cover

In the vast expanse of the internet, few names command as much immediate recognition and inherent value as “Sex.com.” This legendary domain name, a digital address that thousands instinctively type into their browsers daily, represents a veritable cyber mint for its rightful owner. But beneath its gleaming surface lies a dark and thrilling saga – a story brought vividly to life in Kieren McCarthy’s compelling book, Sex.com: One Domain, Two Men, Twelve Years and the Brutal Battle for the Jewel in the Internet’s Crown. This isn’t just a book about a website; it’s a true-crime thriller set against the backdrop of the burgeoning internet, chronicling the most audacious domain name theft in history.

The Untold Story of the World’s Most Valuable Digital Asset

For anyone who has followed the intricate, often turbulent, domain name industry for any length of time, the name Sex.com likely conjures images of epic legal battles, pioneering cybercrime, and immense financial stakes. Registered in 1994, Sex.com was an early jewel in the nascent internet’s crown, a prime piece of digital real estate promising untold riches. However, a mere year later, this invaluable asset was illegally seized by a cunning manipulator named Stephen Cohen. The book meticulously details how rightful owner Gary Kremen embarked on a grueling, multi-year crusade to reclaim what was unequivocally his. McCarthy’s narrative skillfully weaves together elements typically found in the most gripping fiction – a daring theft, illicit activities, international fugitives, and even hints of violence – yet, every incredible detail is rooted in startling reality.

Kieren McCarthy’s Masterful Account: An Educative and Entertaining Read

Author Kieren McCarthy, a seasoned journalist who has periodically reported on the unfolding Sex.com drama over the years, finally condensed his extensive research and intimate knowledge into this definitive volume. The result is an exhilarating and deeply entertaining read that not only educates readers on the intricacies of early internet law and digital property rights but also captivates them with a human drama of greed, ambition, and relentless pursuit of justice. Each short, incisive chapter unveils a new, shocking twist in the saga, crafted with such narrative precision that as you consider pausing your reading, McCarthy artfully foreshadows the next unbelievable event, making it utterly impossible to resist diving straight into the subsequent pages. The book’s pacing and suspense are so compelling that you’ll find yourself turning pages with the same fervent eagerness you might recall from the most beloved fantasy thrillers.

Unveiling the “Crazy” Truths Behind the Sex.com Saga

The Sex.com story is replete with moments so bizarre, so audacious, that they defy belief. McCarthy lays them bare with meticulous detail, painting a vivid picture of the individuals involved and the lengths to which they went. These are just a few of the more astounding revelations:

The Audacity of the Theft and the Forged Documents

Stephen Cohen’s initial act of theft was a masterclass in deception. He didn’t hack a server or break encryption. Instead, he exploited the rudimentary security protocols of the era. He sent fabricated documentation to Network Solutions, the sole domain registry at the time, purporting to be from Gary Kremen’s company, Online Classifieds, Inc. The forged letter chillingly requested: “Because we do not have a direct connection to the internet, we request that you…delete our domain name sex.com.” This seemingly innocuous request, steeped in an almost naive misunderstanding of internet infrastructure, was designed to facilitate the transfer of the domain to Cohen, effectively stealing the internet’s most coveted address through a simple piece of paper.

Cohen’s Vengeful Desecration of Property

Even after legal battles forced Cohen to surrender a $3 million house to Kremen as partial restitution, his malice knew no bounds. In an act of spiteful vandalism, Cohen allegedly instructed his associates to systematically dismantle the property. They ripped out everything of value and utility – toilets, light fixtures, door knobs, even wiring – leaving behind a hollowed-out shell. Despite police intervention, the damage was done, showcasing Cohen’s relentless desire to inflict maximum harm even in defeat. This incident serves as a stark illustration of the intense personal vendetta that simmered beneath the surface of the legal dispute.

Kremen’s Own Struggles and a Cocaine-Fueled Agreement

The narrative doesn’t shy away from the complexities and imperfections of its protagonists. While Gary Kremen was undeniably the victim of a heinous crime, he was far from a flawless hero. McCarthy reveals Kremen’s personal struggles, including a spiraling drug habit that intensified during the arduous legal battle. In a truly astonishing episode, both Kremen and one of his attorneys, who also battled addiction, found themselves under the influence of cocaine when they signed an agreement that would have transferred a staggering 15% ownership of Sex.com to the lawyer. This bizarre, drug-addled pact, thankfully later nullified, highlights the immense personal toll and the chaotic environment surrounding this high-stakes dispute.

The Absurd Trademark Gambit and Litigation Spree

In another display of his audacious legal maneuvering, Cohen attempted to register a trademark for “Sex.com.” While the application languished in bureaucratic limbo at the U.S. Trademark Office, he launched a series of bewildering lawsuits against anyone who owned a domain name containing “sex,” such as “sexsex.com.” In a series of judicial decisions that astonished observers, courts repeatedly sided with Cohen, awarding him ownership of numerous unrelated “sex” domains. The sheer audacity of this strategy is underscored by McCarthy’s potent analogy: “Imagine someone filing a trademark for money.com and then going after everyone with ‘money’ in their names – such as easymoney.com and freemoney.com.” This period exposed a profound disconnect between nascent internet realities and the traditional legal framework.

Shadows in Mexico: Ambush and Fables

The story takes an even darker turn with events unfolding in Mexico. Just hours after Cohen’s release from jail, his attorney in Mexico was ambushed in a violent attack. While the book leaves the direct involvement of Cohen ambiguous, it meticulously debunks his fantastical claims of a bloody shootout at his Mexican residence, exposing them as mere fables designed to cultivate an image of dangerous mystique. This incident adds a layer of genuine peril and international intrigue to an already complex narrative, leaving readers to ponder the true extent of Cohen’s ruthlessness and reach.

Beyond the Domain Name: A Broader Significance

These captivating anecdotes are merely a glimpse into the thrilling depths of this exceptional book. While it’s an absolute must-read for anyone in the domain name industry or with an interest in internet history, its appeal extends far beyond these niches. It’s a compelling tale of human nature, legal pioneering, and the raw power of a name in the digital age. McCarthy’s exploration of the Sex.com case delves into the profound implications for digital property rights, setting crucial precedents for how courts would grapple with ownership in the then-uncharted territory of the internet. It highlighted vulnerabilities in early registration systems and underscored the immense value that online assets would come to represent.

Acquiring Your Copy of This Internet History Gem

The only minor challenge associated with Kieren McCarthy’s Sex.com book is its relative scarcity. Initially published by a UK-based company, obtaining a copy can sometimes require a bit of patience. Direct orders from major online retailers like Amazon.com might involve a waiting period of 4-6 weeks for international delivery. However, resourceful readers can often find copies available from third-party Amazon sellers, sometimes with expedited shipping options, allowing you to delve into this gripping narrative within a week. The hope remains that a major U.S. publisher will soon recognize the enduring significance and broad appeal of this incredible story and make it more widely accessible to an eager American audience.

Postscript: The enduring value of Sex.com continues to impress. The domain famously sold for a rumored $12 million in a combination of cash and stock just a few years prior to this review’s original publication, cementing its status as one of the most valuable digital assets ever. Other high-profile domain sales underscore this trend, with Sex.net fetching $450,000 and Sex.info commanding at least $202,000 at auction. The saga of Sex.com, therefore, is not just a historical account; it’s a testament to the colossal and often contentious value inherent in the internet’s most iconic names, a phenomenon brilliantly captured by Kieren McCarthy’s invaluable work.