The domain name industry is a constantly evolving landscape, marked by significant sales, regulatory actions, and insightful discussions that shape its future. March 2019 proved to be an exceptionally active and pivotal month, drawing considerable attention and sparking important conversations across the digital realm. With approximately 140,000 page views on Domain Name Wire, the community actively engaged with the major headlines, underscoring the vibrant and often unpredictable nature of digital asset management. From the dramatic shutdown of a prominent registrar to record-breaking domain sales and philosophical debates with the very founder of the World Wide Web, the month offered a compelling snapshot of the opportunities and challenges facing domain investors and internet users alike. This comprehensive recap delves into the top stories, essential podcasts, and the most clicked resources that defined March’s domain landscape.

March’s Top Domain Name Stories: A Closer Look
The following stories captured the most attention from our readers, reflecting critical developments and intriguing discussions within the domain name space. Ranked by pageviews, these articles highlight the primary concerns and interests of the domain community.
1. ICANN Shuts Down Alpnames Domain Name Registrar
One of the most significant events of March was the definitive action taken by ICANN, the Internet Corporation for Assigned Names and Numbers, against Alpnames. As a domain name registrar, Alpnames played a crucial role in registering and managing domain names for countless individuals and businesses. However, after ceasing to function effectively, ICANN made the critical decision to terminate its accreditation. This move sent ripples through the industry, underscoring the importance of registrar reliability and ICANN’s regulatory oversight in maintaining the stability and security of the domain name system. For affected domain owners, the immediate concern was the fate of their digital assets. Fortunately, Moniker, another reputable registrar, stepped in to take over the management of Alpnames’ domain portfolio, ensuring continuity and minimizing disruption for thousands of domain holders. This incident serves as a stark reminder for domain owners to choose registrars with robust infrastructure and a strong track record, while also showcasing the industry’s mechanisms for crisis management and consumer protection.
2. Cumberland.com Domain Name Sells for $250,000
Highlighting the enduring value of premium domain names, the sale of Cumberland.com for a quarter of a million dollars captivated the domain investing community. This sale was a testament to the power of patience and strategic long-term investment in the domain market. Shane Kinsch, the seller, had originally hand-registered the domain name back in 2000, holding onto it for nearly two decades before realizing its significant market potential. The robust price achieved for Cumberland.com underscores several key aspects of domain valuation: the inherent strength of the .com extension, its brandability, and its potential geographical or industry relevance. Such high-value transactions demonstrate that while the domain market can be volatile, well-chosen, brand-agnostic or highly relevant .com domains continue to appreciate, offering substantial returns for those with foresight and a long-term vision. This sale invigorates discussions around digital real estate and the strategic acquisition of valuable online assets.
3. Some Recent Domain Name Observations
Beyond the headline-grabbing sales and regulatory actions, the everyday observations within the domain name space often reveal subtle but important trends. Our readers found particular interest in diverse domain name structures encountered “in the wild.” This included discussions around the market presence and utility of less common formats, such as a four-letter, three-hyphen domain name, which sparks curiosity about specific niche markets or experimental branding strategies. Additionally, the increasing visibility of new Generic Top-Level Domains (gTLDs) like two .church domains provided insight into how specialized extensions are finding their footing and fulfilling specific community or organizational needs. These observations contribute to a broader understanding of how domain names are being used for branding, community building, and digital identity across various sectors, pushing the boundaries beyond traditional .com dominance and exploring new avenues for online presence.
4. The Mastermind Created His Own Domain Registrar to Run His Criminal Enterprise
This chilling story delved into the dark underbelly of the internet, revealing how a criminal mastermind, Paul Le Roux, exploited the very infrastructure of the domain name system for nefarious purposes. The article highlighted how Le Roux, the architect of a vast online pharmaceutical network and other illicit activities, established his own ICANN-accredited domain registrar. His motive was strategically sinister: by operating his own registrar, he could ensure that the domain names crucial to his criminal operations would not be suspended or taken down by legitimate registrars responding to abuse complaints or law enforcement requests. This audacious move exposed a critical vulnerability in the system, demonstrating how sophisticated criminals can manipulate legitimate internet infrastructure to maintain control over their illicit online presence. The story served as a powerful reminder of the constant vigilance required from ICANN, registrars, and law enforcement agencies to combat online crime and protect the integrity of the internet.
5. Tim Berners-Lee Sighs Every Time You Sell a Domain Name
In a thought-provoking piece timed with the 30th anniversary of the World Wide Web, its inventor, Sir Tim Berners-Lee, offered his perspective on the commercialization of domain names and the role of domain investors. His commentary, characterized by a metaphorical “sigh,” reflected a nuanced view on how the web has evolved from his original vision of an open, decentralized, and freely accessible information space. While acknowledging the commercial realities, Berners-Lee’s remarks sparked a discussion within the domain community about the balance between facilitating commerce and preserving the web’s foundational principles. Domain investors play a critical role in the digital ecosystem, acting as digital real estate developers who acquire, hold, and sell valuable online addresses. Their activities, while often driven by profit, also contribute to the liquidity and accessibility of domains, helping businesses and individuals find suitable online identities. This discussion highlighted the ongoing tension between the idealistic origins of the internet and its present-day market-driven dynamics, prompting reflection on the ethical and practical implications of domain investing.
Essential Domain Industry Podcasts from March 2019
For those who prefer auditory insights, March also delivered a series of informative podcasts, offering deep dives into various aspects of the domain industry. These episodes provided valuable strategies, expert interviews, and crucial technical explanations that are indispensable for anyone involved with domain names.
- #229: 7 Ways to Sell Your Domains – This episode provided practical, actionable advice for domain investors looking to liquidate their assets effectively. Covering diverse strategies from marketplace listings to direct outreach, it was an invaluable resource for optimizing domain sales. Listen now
- #228: 7Up and March Madness – A timely discussion likely exploring brand-related domain challenges or opportunities tied to major cultural events. This podcast probably delved into the strategic importance of protecting and leveraging brand-specific domains during high-visibility periods. Listen now
- #227: Naming Tools with Anthony Shore – Featuring expert Anthony Shore, this episode focused on the art and science of naming. It explored various tools and methodologies that can significantly aid in identifying compelling, brandable, and valuable domain names, a critical skill for both investors and businesses. Listen now
- #226: DNSSEC Explained – Delving into the technical bedrock of the internet, this podcast provided a clear explanation of DNSSEC (Domain Name System Security Extensions). Understanding DNSSEC is crucial for ensuring the security and integrity of domain name lookups, protecting users from various forms of online attacks and building trust in digital communications. Listen now
Most Visited External Sites from Domain Name Wire Clicks
Beyond our direct content, the click-through data from Domain Name Wire offers unique insights into what resonated most with our audience, pointing to the external resources and tools they sought out. These links, excluding advertiser sites, reflect the community’s research interests and informational needs.
- ICANN.org – With 684 clicks, ICANN’s official website was the most visited external site, primarily due to the intense interest surrounding the Alpnames registrar termination. Readers actively sought official announcements and regulatory updates directly from the source, highlighting the critical role ICANN plays in the domain ecosystem.
- MyOrderBox.com – This site garnered 336 clicks as readers initially sought information and control over their Alpnames domains. While the link is no longer actively necessary due to Moniker’s takeover, its high click count at the time reflects the immediate concern of domain owners regarding their digital assets during the Alpnames crisis.
- DomainIncite – Another prominent industry news outlet, DomainIncite, attracted 319 clicks, demonstrating that readers often cross-reference information and seek multiple perspectives on breaking news, especially concerning complex issues like the Alpnames situation. This underlines the importance of diverse reporting in the domain name sector.
- OneLook.com – This powerful meta-dictionary and reverse dictionary tool received 248 clicks. Its popularity stemmed from its mention in our article, “5 Little-Known Tools for Finding Great Domains.” OneLook is highly valued for its utility in brainstorming creative domain name ideas and researching word associations, making it an indispensable resource for domain investors and brand strategists alike.
- Sketch Engine – Also featured in the “5 Little-Known Tools” article, Sketch Engine saw 235 clicks. As a comprehensive corpus manager and text analysis software, it provides deep linguistic insights, helping users understand word usage, collocations, and nuances—critical for developing strong, memorable, and legally safe domain names. Its inclusion highlights the growing sophistication in domain research techniques.
Conclusion: A Dynamic Month for Domain Names
March 2019 was a whirlwind of activity, showcasing both the resilience and the intricate challenges within the domain name industry. From critical regulatory interventions and significant investment opportunities to the broader philosophical discussions about the internet’s future, the month underscored the dynamic nature of digital real estate. The engagement from readers, both with news stories and practical tools, reaffirms the continuous need for reliable information, expert analysis, and robust resources to navigate this essential part of our digital world. As the internet continues to evolve, understanding these trends and developments remains paramount for anyone looking to establish or maintain a strong online presence.