DNW Podcast #566: A necessary rebrand

Motion.io seemed like the perfect domain for this business. Turns out, it had some issues.

Perry Rosenbloom thought he had a great domain to launch his business on: motion.io. But three years later, he rebranded the business to LaunchBay.

On today’s show, Perry explains why the firm decided to rebrand. He also shares some advice for startup founders to help them avoid his mistakes.

Also: Supreme Court, .us, Identity Digital, and zero click

Sponsor: Sav.com domain transfers

Podcast: Play in fresh window | Download (Duration: 31:01 — 24.8MB) | Embed

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