Reglikedomain industry desk

Thinks BabyBoom.com is cybersquatting — Advertising firm

Firm files UDRP against common term.

You can’t make this stuff up.

A marketing firm that helps people target fresh parents under the name Babyboom has filed a UDRP against the domain name BabyBoom.com.

European firm N2COM offers services under the Babyboom name and apparently thinks this is a creative and unique use of the term baby boom. ‘Cause, you know, they must not have been alive following World War II and the Cold War.

The domain is protected by Whois privacy, but historical records show the last known owner is a domain name investor. It’s a parked domain name with ads for baby stuff.

Also on the wire

Other reporting from the domain desk.