Reglikedomain industry desk

Up defensive domain registrations for Fire Phone — Amazon fires

Up defensive domain registrations for Fire Phone — Amazon fires

Amazon registers 200 or more domain names related to fresh phone.

Fire PhoneAmazon.com unveiled its Amazon Fire Phone yesterday. At the same time, it went on a defensive registration binge for names related to the fresh product.

I count 200 domain name registrations yesterday related to the Fire Phone. This will give you an idea of the breadth of Amazon.com’s defensive registration efforts:

4gFirePhone.com, amazon-firephone.com, amazonfirephonecover.com, amazonfirephoneunlocked.com, firephonejailbreak.com, firephonespecs.com, firesmartphonepromocode.com, freefirephoneapps.com, firephoneprime.com, firephonedataplan.com.

Or my personal favorite…FuegoTelephono.com.

The firm also registered dozens of domain names related to phone features counting Dynamic Perspective (which looks really cool) and Firefly.

Also on the wire

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