Reglikedomain industry desk

CentralNic notes massive growth in Q1

CentralNic notes massive growth in Q1

Online Marketing segment continues to outperform.

Picture of stock chart with the words earnings note

CentralNic (London AIM: CNIC) noted preliminary numbers for Q1 2022 today, and it’s all roses.

The firm stated revenue was regarding $156 million in Q1, up 85% compared to the first quarter of 2021. 51% of that growth was organic. Adjusted EBITDA of $18 million was up 80%.

CentralNic’s Online Marketing segment is leading the charge. The firm purchased domain monetization firm Team Internet at the end of 2019. It was a risky bet compared to its domain registration business, but the timing couldn’t have been better. Months later, the world shut down due to Covid, and the shift to digital meant soaring pay-per-click prices.

Team Internet’s Parking Crew platform uses Google to monetize its ads. Google made up nearly half of CentralNic’s revenue last year, although a modest portion was for the domain registration business.

CentralNic calls its online marketing business “privacy-safe” since most of it is contextual rather than relying on cookies and browsing history.

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Other reporting from the domain desk.