Reglikedomain industry desk

Chinese IDNs rocket in first day: Whoa

Two Chinese IDN domain names have 50,000 registrations following first partial day of general availibility.

[Note: TLD Registry provided registration numbers this morning that later turned out to include registry reserved domain names. The initial numbers were regarding twice the updated ones in this story.]

The Chinese IDN fresh TLD .在线, which means “online” in Chinese, had 54,011 33,012 domain names under management as of this afternoon, as stated by TLD Registry. The domain name launched this morning at 9am EDT

That makes it the most successful fresh top level domain launch day so far. It also places it among the top four in total registrations to date, coming in ahead of other domain names that launched months ago.

Dot Chinese Website (.中文网), also launched by TLD Registry today, had 38,838 17,537 registrations. That places it comfortably in the top 10.

TLD Registry struck a deal with the Chinese government to buy regarding 20,000 domain names across the two TLDs, which ensured it would come out of the gate strong.

Also on the wire

Other reporting from the domain desk.