Applies for .shop trademarks — Commercial Connect

Firm vying for .shop files dead-on-arrival applications with USPTO.

Commercial Connect, LLC, one of the firms planning to apply for the .shop top level domain, has filed two trademark applications with the U.S. Patent and Trademark Office.

The two applications are for “.shop” and “DotShop”, and were filed on March 23.

Both applications were filed on an intent-to-use basis, although the “Good and Services” description claims some prior use:

C 045. US 100 101. G & S: IN USE BASIS — Pre-launch top level domain registry services, namely, pre-registration domain name registry services (since 1996); Pre-launch top level domain registry services, namely, providing web information services, training, and blogs in the field of eCommerce, and facilitating on-line marketing and advertising (since 2000); INTENT TO USE BASIS — Top level domain registry services, namely, arranging for registrar services, domain name directory services, provision of a service which provides notice to potential domain name registrants of existing trademark rights, and computerized database management, namely, developing, maintaining and administering computerized databases; providing the right to use domain name licenses.

Commercial Connect’s trademark applications will be rejected, so I’m not sure why they bothered to file them.