Spin-off of Rightside set for August 1 — Demand Media

Rightside’s debut as its own publicly-traded firm is imminent.

Demand Media plans to complete the spin-off of its domain name business on August 1.

Rightside will become its own public firm on that date. It will trade on the NASDAQ under the symbol “name”.

Demand Media shareholders will receive one Rightside share for each five shares of Demand Media stock they own.

Rightside owns a number of domain name businesses covering the entire spectrum of the domain name business:

Registry Service – Rightside Registry provides domain name registry services to fresh TLD operators counting Donuts and itself.

Registry – the firm is an applicant for many of its own fresh TLDs. It will probably operate around 50 of its own top level domain names, counting .ninja and .democrat.

Domain Registration – Rightside owns both the largest reseller registrar (eNom) and a sizable retail registrar (Name.com).

Domain Parking – the firm owns domain parking firm Hotkeys. It also parks a number of domains on its registrar platforms.

Expired domains and aftermarket sales – NameJet is a 50/50 partnership between Rightside and Web.com.

Domainer – Rightside is also a domainer investor with over 300,000 owned and operated domain names.