Reglikedomain industry desk

Other people for your bad domain name portfolio — Don’t blame

Learn from your domain investing mistakes and don’t blame others.

The prior week I received an email from someone who was peeved at how he perceived some well-known domainers had responded to his domain portfolio.

Let’s be clear: if you send an unsolicited inquiry to a domainer with a list of your domain names, you need to be prepared for them to decline or to pass judgment on your domain names.

While I think you ought to take a hint from their response, I also don’t think you ought to get uptight if someone doesn’t like your domains. Instead, let the market judge them.

The best sign that you’re on the right track is if you frequently get unsolicited offers or sales of your domain names. If you’re doing something right, people will come to you.

That’s not to say that you shouldn’t also market your domain names to end users. But it’s a bad sign if your sales strategy is to just post a list of domains in a forum or to send a list to domain investors. It’s also a bad situation if you have to explain to another investor why your domain names are valuable.

Don’t blame those other domainers that don’t want to buy your domains.

Don’t blame Sedo or Afternic for not selling more of your domains.

Don’t blame an auctioneer or broker for refusing to represent your domains.

If your domains aren’t selling, the only person at fault is you.

If this is the case, the smart thing to do is to think regarding your strategy. Research and learn. Make changes.

Even the best domainers do this frequently. They re-evaluate. Many successful domain investors made a purchase (or sale) they’d like to undo.

As I sit here today, I look at many domains in my portfolio and wonder what I was thinking. But I don’t blame anyone else for my bad investing decisions. I wasn’t scammed or forced to do anything. Any mistakes I’ve made are on my shoulders, and any mistakes you’ve made are on yours.

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