Reglikedomain industry desk

Shutting down HotKeys next week — Donuts is

Parking firm gets the axe.

Donuts is shuttering domain parking firm HotKeys next week, the firm disclosed in an email to clients today.

The fresh top level domain firm purchased HotKeys when it bought Rightside last year.

The service hadn’t been marketed to domainers in a long time and mostly monetized sizable portfolios from direct relationships as well as Rightside’s own domain portfolio.

Following Donuts sold the domain portfolio to GoDaddy, it probably didn’t make sense to continue operating the parking firm.

Michael Blend founded HotKeys in 2001 and sold it (along with a portfolio of great domain names) to DemandMedia, which later spun out Rightside.

HotKeys is the second business that Donuts purchased from Rightside that it has disclosed will close. Last month it disclosed it was closing RegistrarStats, which had been on life support for many years.

The firm is referring clients to Sedo.

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