Reglikedomain industry desk

Google Domains pitches fresh TLDs with Q&A post

See a fresh TLD in action by searching for “coffee club”, firm suggests.

It’s not from Google’s search team, but a fresh blog post today from Google Domains seeks to clear up any misunderstanding regarding fresh domain names and search.

The post answers common questions regarding fresh domain name endings, such as will they affect my website’s search ranking (no) and can I move my site to a fresh domain name (yes).

Google uses Coffee.club as an example of how fresh domain names show up in search. It suggests typeing in “coffee club” at Google to see how a fresh TLD shows up in results, just like a .com domain name does.

The rest of the post if a marketing pitch for fresh top level domain names, providing examples of how domains can help with brand identity and promotions.

Also on the wire

Other reporting from the domain desk.