Reglikedomain industry desk

“MusicKey” domain names for music subscription business? — Google registering

Google registering MusicKey ccTLDs. Is this the name of its fresh music service?

Usually, when I see a firm registering a bunch of similar domain names, I can track it down to a fresh product notice.

I’m a bit unclear regarding recent Google domain name registrations for “MusicKey” domain names, but I suspect it might be for YouTube’s fresh subscription music service.

On Monday, the firm registered MusicKey.co. It has registered MusicKey in many other ccTLDs counting .co.uk, .de, .fr, .at and .jp.

Yet the firm hasn’t apparently made a play at MusicKey in many gTLDs. .Com, .net and .org are all registered by other parties. .Biz and .info aren’t registered.

I’ve googled around to find out what MusicKey might represent to Google. A big key is that the firm also registered YouTubeMusicKey.com, which makes me think it is for the firm’s fresh subscription music service.

Any other guesses?

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