Reglikedomain industry desk

Go Daddy’s First 2011 Super Bowl Commercial — Here is

See what Go Daddy has cooked up for Jillian Michaels and Danica Patrick.

Can’t wait until the Super Bowl to see what Go Daddy has in store for this year? You don’t have to; the firm’s first commercial is available below.

But this isn’t the one that has most people curious. In the first half Go Daddy will run a commercial featuring its fresh Go Daddy.CO girl.

With the traditional shock tactic wearing a little thin following all these years, Go Daddy has cooked up some pre-game buzz by releasing photos of certain “parts” of the Go Daddy.co girl in recent weeks.

But back to the released video…

The commercial is called “The Contract” and features Go Daddy girls Jillian Michaels and Danica Patrick resisting doing something to “over the top” in the commercial. Following their agent tells them it’s in their contract, you see the two women drawing attention when it appears they are topless. On Super Bowl Sunday Go Daddy will release the internet only version of the commercial where you can see what happens.

Also on the wire

Other reporting from the domain desk.

YUncategorizedYouGov research: most UK businesses aware of fresh top level domains?At .Net in China — A lookUncategorizedAt .Net in China — A lookRemoving restrictions on .Place domains — Donuts isUncategorizedRemoving restrictions on .Place domains — Donuts isWhat top level domains the 100 fastest growing firms useUncategorizedWhat top level domains the 100 fastest growing firms useTUncategorizedTest Driving GoDaddy MarketplaceProgress on sale to GoDaddy — MMX makesUncategorizedProgress on sale to GoDaddy — MMX makes.Uncategorized.co.uk domains under attack — Single digitMove 10 million domains to Tucows Registry from Team Internet — Radix toUncategorizedMove 10 million domains to Tucows Registry from Team Internet — Radix toAUncategorizedAnalyzing fresh top level domain registrations by country (Part 2)