Reglikedomain industry desk

Hewlett-Packard Wants .HP Domain Name

Hewlett-Packard Wants .HP Domain Name

Technology firm requests exception to ICANN rule.

Technology behemoth Hewlett-Packard — better known as HP (NYSE: HPQ) — wants ICANN to reconsider its rule that fresh top level domain names must be at least three characters. HP wants to apply for .hp, which is forbidden since two character top level domain names are right now reserved for country code domain names.

In a letter to ICANN, the firm stated it may be at a competitive disadvantage to competitors who can get their own TLD, such as .IBM.

We believe that ICANN’s proposed rule puts HP in the disadvantaged position preventing Hewlett Packard from securing .hp while our competitors will be able to apply for their respective specialized fresh gTLDs…In addition, we would like to ensure that we want to ensure that HP will also be able to acquire IDNS without 2-character limit.

Ironically, a number of firms envy HP’s position. They don’t want to pay for a fresh top level domain name, but they feel obliged to apply for their brand to lock it up.

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