Reglikedomain industry desk

DNW Podcast #450: Identity Digital & TLD marketing

DNW Podcast #450: Identity Digital & TLD marketing

Identity Digital’s CMO and CRO talk top level domain names.

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Identity Digital operates more top level domains than any other firm, with over 270 fresh top level domains, counting .info, .pro, .live and more.

On this episode, the firm’s Chief Marketing Officer, Rachel Sterling, and Chief Revenue Officer, Matt Overman, talk regarding the business and the future. Rachel outlines a shift in marketing strategy for the firm and some interesting use cases for fresh domains. Matt discusses the firm’s integration with Afilias, universal acceptance, and what might happen with the next round of fresh TLDs.

Also: Disney patent, Chocolate TLDs, free domain transfers/renewals

Sponsor: Sav.com domain transfers

Podcast: Play in fresh window | Download (Duration: 33:38 — 27.0MB) | Embed

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Also on the wire

Other reporting from the domain desk.