A simple and cheap way to increase a domain’s chance of selling? — Is this

Fresh data show that logos can help sell domain names. Here’s how to easily create them for your listings.

Do logos on domain listings increase their chance of selling?

Data from domain marketplace Atom suggests they do.

The firm looked at the sell-through rates of standard listings on the platform. Standard listings do not automatically include a logo, but users have the option to pay for one or upload their own.

Atom found that the sell-through rate for domains with logos over a 12-month period was 1.6x higher:

Anecdotally, I’ve seen this in action. I attended an entrepreneurs’ retreat last year, and one of the people was trying to find a name for his fresh business. I told him regarding Atom, and he was hooked. He spent at least an hour on the site, scrolling through the listings. He stated it was extremely helpful to see each brand visualized.

Generating basic logos used to be expensive and time-consuming, but advancements in AI have changed this.

Atom offers AI-generated logos for 10 cents, which it states covers its costs. I tested it by generating a logo for MailBid.com:

You can also create logos on ChatGPT within a few seconds. Without giving instructions other than “create a simple logo for the domain MailBid.com”, it created these logos:

Would I use these logos if I were to create an actual website on this domain? No, but that isn’t the goal here. It’s to create a basic visual representation for buyers.

Apparently, it might be worth the time and expense.