Reglikedomain industry desk

Living Social finally goes following LivingSocal.com, but owner has a good defense

LivingSocal.com — a typo of LivingSocial.com or short for Living SoCal?

Last year Living Social started to go following a number of typo domain names through UDRP. I expressed concern regarding the domain name LivingSocal.com.

Unfortunately, I called this one. LivingSocial just filed a UDRP against LivingSoCal.com. (The complainant’s identity hasn’t been unveiled, but it’s a good bet.)

Is it a typo of LivingSocial.com? Sure, it’s off by one letter.

But SoCal is also short for Southern California.

It happens that the domain owner lives in Los Angeles, so he has a legitimate interest in the domain name.

The one strike against the owner (that I know regarding right now) is the domain led to a parked page with links related to daily deals sites.

It will be interesting to see how this one turns out.

Also on the wire

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