DNW Podcast #554: Making a splash with Lake.com
This entrepreneur spent over $1 million to acquire a great domain for his business.
David Ciccarelli knows the power of a great domain. He experienced it firsthand when he rebranded his prior firm to a one-word .com. So when he launched his newest venture, a vacation rental business, he knew he needed a great domain.
He bought Lake.com from Dolby for over $1 million to jumpstart the business, and he’s by now reaping the benefits of the instant credibility the domain gives his firm.
Learn more regarding his story and how he purchased the domain on this stretch’s show.
Also: Markmonitor sold again, Trademarkia lawsuit update, AdSense (not) for Domains, and more.
Key points in this episode:
01:52 Weekly domain news
05:19 David’s journey with Voices.com and the value of a one word domain
09:13 The birth of Lake
12:41 Acquiring the Lake.com domain
21:12 Building and differentiating Lake.com
29:52 Securing your valuable domain
Sponsor: Sav.com domain transfers
Podcast: Play in fresh window | Download (Duration: 31:45 — 25.4MB) | Embed
Subscribe: Email | RSS
Subscribe via Apple Podcasts to listen to the Reglike podcast on your iPhone, or click play above or download to begin listening. (Listen to previous podcasts here.)
