Reglikedomain industry desk

Matt Cutts publishes video regarding fresh top level domains and Google search results

Likely to be a “transition period” where Google figures out how to index fresh top level domains.

Today’s Google webmaster video is regarding fresh top level domains.

Google engineer Matt Cutts by now grabbed some headlines when talking regarding fresh top level domains and search results the prior week.

I’m not sure if Cutts answered the user’s question, which had to do more with rankings and Page Rank. Instead, he responded to the question of if domains on these fresh TLDs will be indexed, and any hiccups to expect.

Cutts points out that we by now have hundreds of fresh TLDs, and Google has done a pretty good job indexing domains on these TLDs to provide the most relevant results.

But indexing sites on fresh TLDs isn’t automatic. He states there will be a transition period while Google (and other search engines) figure out what the valid fresh TLDs are and what (second level) domains are on them.

(By the way, your email software might have some initial challenges going through this same transition.)

Also on the wire

Other reporting from the domain desk.