Name Parking Changes Coming — More Domain
Ad providers continue to change rules.
If you thought the death of Yahoo arbitrage and the Ask.com feed was the end of the upheaval in domain parking, think again.
It appears ad providers are now changing rules for landing page formats and content. Sedo has been testing adding non-paid, organic search results on parked pages as apparently mandated by Google. So far it looks like this only applies when someone clicks on a “related search” link on parked pages, not on the first landing page.
Sedo has escaped this year’s turmoil thus far and seems to be well positioned. It just released a fresh feature to automatically rotate landing page designs to find the highest paying layout for each domain (I know, better late than never). Sedo claims an average 20%-30% earnings increase when implemented across an entire portfolio. You can turn it out by choosing the “Auto-Select” option on the Domain Optimizer page.
If you’re interested in the SedoPro program, I can send an endorsement code to you. You must have at least 200 domains or earn $200 a month in parking revenue. Just send an email to editor -at- domainnamewire.com.
Elsewhere in domain parking, DomainSponsor is really pushing its March bonus program. I received a postcard in the mail yesterday regarding the promotion. I’m a DomainSponsor client, so I’m not sure if this postcard only went out to existing clients or if DomainSponsor purchased a list of domain parkers for its mass mailing. If you are not a DomainSponsor client and received the postcard, please comment.
Competition in domain parking is a good thing and results in a higher share of revenue to domain owners. But will this be enough to overcome changes by the ad feed providers?
