Reglikedomain industry desk

List Once. Sell Everywhere.: NameMedia

NameMedia files trademark application for fresh slogan.

I suppose a firm has marketed itself well when you see a trademark application, haven’t yet seen who filed it, yet can guess who filed it.

That’s the case with a fresh service mark application from NameMedia, the firm behind BuyDomains and Afternic. The prior week the firm filed for “List Once. Sell Everywhere.” Following seeing the trademark yet ahead of seeing who filed it I thought “I bet this is NameMedia.” I was right.

The mark was filed for goods and services related to “Providing information concerning the availability of domain names; brokerage in the field of Internet domain names, namely, matching buyers and sellers of Internet domain names.”

Although many firms have tried, NameMedia has made the most inroads into creating a unified listing service for selling domain names. It offers three different levels of distribution; top tiers distribute domain listings to over 30 sites. The firm has also inked deals with Network Solutions and Register.com that not only allow domains to be sold in their registration paths but also to be instantly sold and transferred if they are registered at either of the registrars.

Other services offering multi-site distribution include Domain Distribution Network and Sedo MLS.

Also on the wire

Other reporting from the domain desk.

User domain name sales at Uniregistry — 21 endDomain SalesUser domain name sales at Uniregistry — 21 end5 Bidding Scandals: Shills, Insiders, & Front RunnersDomain Sales5 Bidding Scandals: Shills, Insiders, & Front Runners$500,000 to acquire Home.loans domain name — Entrepreneur paysDomain Sales$500,000 to acquire Home.loans domain name — Entrepreneur pays$150 million using Wheel.com — Wheel raisesDomain Sales$150 million using Wheel.com — Wheel raisesADomain SalesAuction ends shortly; at least 18 domains will sell — Sedo GreatDomainsUDomain SalesUser domain name sales up to $115,000 — 14 end8Domain Sales800.com “sells” againDomain sales led by a .Space domain name — End userDomain SalesDomain sales led by a .Space domain name — End userADomain SalesAnd Afternic end user domain name sales list — The GoDaddy