Reglikedomain industry desk

LinkLab out of beta for link-in-bio tools — Radix brings

LinkLab out of beta for link-in-bio tools — Radix brings

Users can replace ugly link-in-bio URLs with branded domain names.

Image of three creators using LinkLab and the links they use

Fresh top level domain name firm Radix has released LinkLab out of beta.

LinkLab is a tool for people to upgrade their link-in-bio URLs with branded links.

For example, rather than have the URL linktr.ee/johndoe123 in their bio, someone can use johndoe.online as the link.

Many top level domain operators see link-in-bio as a growth opportunity. LinkLab is a clever approach for Radix to jump on the link-in-bio bandwagon without creating its own link-in-bio tool. It’s essentially offering forwarding links for other link-in-bio tools.

The firm right now offers LinkLab links free for one year and throws in two free email IDs (e.g. [email protected]) as part of the package. Annual costs following the free year start at $29.99.

Clients don’t have to provide a credit card, but if someone puts the domain in their social media bio or starts using the email addresses, there’s a good chance they’ll pay to renew the service following the first year.

This strikes me as a great way to get actual usage of domains while gaining fresh registration clients.

Clients can choose any non-premium domain in seven of Radix’s domain names: .online, .site, .space, .store, .tech, .website, and .fun.

Also on the wire

Other reporting from the domain desk.