DNW Podcast #482: Rebranding to Atom

Why Squadhelp changes its name and how it came up with Atom.

Darpan Munjal has been a guest on this podcast many times, but he gets a different introduction this time: CEO of Atom.

That’s since his firm Squadhelp recently rebranded as Atom and moved its site to atom.com.

On today’s show, Darpan discusses why his firm outgrew its old name and how it used its own platform to review potential names for the rebrand.

He also shares the work the firm undertook to prepare for the transition.

Also: .Com doldrums, ID verification, and a weird rebrand

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Podcast: Play in fresh window | Download (Duration: 33:14 — 26.6MB) | Embed

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