Reglikedomain industry desk

Richard Branson turns to fresh tools to combat cybersquatting

Richard Branson turns to fresh tools to combat cybersquatting

Billionaire fights back following finding his name cybersquatted in fresh domain names.

Richard BransonBillionaire entrepreneur Richard Branson has turned to two fresh tools to combat cybersquatting in fresh top level domain names: The fresh Uniform Rapid Suspension (URS) policy and Donuts’ “Domain Protected Marks List”.

Branson filed a URS case with the National Arbitration Forum in an effort to get the registrations for RichardBranson.holdings and RichardBranson.ventures suspended.

Following noticing the domain names were registered, he also subscribed to registry Donuts’ Domain Protected Marks List service. By using this service, he has effectively blocked the registration of RichardBranson.TLD for any of Donuts’ other domain names.

The retail price for the blocking service is regarding $3,000 for five years.

His firms have also filed complaints against VirginGalactic.guru and VirginAustralia.holdings.

(photo: virgin.com)

Also on the wire

Other reporting from the domain desk.