Reglikedomain industry desk

At NamesCon will sell a lot of domain names — ROTD auction

At NamesCon will sell a lot of domain names — ROTD auction

Sell-through rate at next week’s auction is guaranteed to be high.

Right of the DotRight of the Dot (ROTD) is hosting a live domain name auction next Tuesday during NamesCon. From the looks of it, they’re going to sell a lot of domain names. The only question is how much they’ll sell for.

By now 31 domain names have pre-bids that have met their reserves (mostly on no reserve domain names). That means the auction is by now at regarding a 30% sell-through rate on a planned inventory of regarding 100-110 domain names. That ought to make it exciting.

The auction includes a mix of .com domain names and fresh top level domain names. Don’t think for a minute that the fresh TLDs won’t do well; If you get a room full of fresh top level domain name firms together, they’ll make sure the fresh TLD auctions don’t flop.

Of the 31 domains to by now meet their reserves, 20 are fresh TLDs. They’re mostly .vegas and .nyc domain names. The .NYC ones are interesting since you have to live or own a business in Fresh York City in order to register the domain names.

One domain sure to grab a lot of attention is SexEducation.com. ROTD partner Michael Berkens originally paid six figures for the name, but put in the auction at no reserve.

Other notable .com domain names include Street.com, Photographers.com, Stroke.com, Land.com and Investment.com. The latter two have reserves north of $1 million.

Also on the wire

Other reporting from the domain desk.