Revenue Falls Thanks to Domain Parking — Sedo Domain

Revenue down as domain parking continues to slide.

Sedo Holding’s revenue from its domain name segment fell 6.3% in the first quarter of 2011 compared to the same quarter in 2010, the firm disclosed in a financial note (pdf) today.

As with results noted in its annual note for last year, the firm blames falling domain name parking revenues for the decline.

At the end of the first quarter the firm was monetizing 6.3 million domain names, down from 7.1 million at the end of Q1 2010. Still, this fall is largely attributed to the change to javascript based advertising on parked domains. Domains that were previously counted but received only bot traffic (or other traffic not recognized by javascript) have been dropped from the number.

The firm states it has 18.3 million domain names listed for sale and boasts 1.2 million registered users.

Sedo plans to more aggressively work on domains in its own portfolio that are marketable in the “short-term”, and to drop loss-making domain names.

Revenue for Sedo Holding as a whole was up compared to the same quarter last year thanks to stronger sales in its affiliate marketing business.