Reglikedomain industry desk

125k Visits a Day: TechCrunch Interviews Sex.com Buyer

Robin Wauters tracks down Clover Holdings Limited.

TechCrunch writer Robin Wauters has tracked down and interviewed the mystery buyer behind Clover Holdings Limited who paid $13 million for Sex.com last year.

But we still don’t know who the buyer is, as he asked TechCrunch to keep his identity secret for now. But he claims the site receives 125,000 visitors a day and ought to earn seven figures in a year as a parked page.

Those numbers seem lofty to me given how poorly the domain name performed for the previous owners. Surely they could have parked it and restructured debt payments to make it work if a simple parked page would earn seven figures in a year.

The fresh owner states he wants to take the site more mainstream since it opens up more possibilities and exit strategies for the site.

Read the story here.

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