Reglikedomain industry desk

The End of Pay-per-Click?

Are the days of pay-per-click over? Domain Sponsor is the first major PPC parking service to announce that they are no longer paying on a pure pay-per-click basis. As of this past week they pay more if people actually buy stuff when they click through your links. They will pay less if people don’t buy stuff. For this reason Domain Parking News is no longer recommending Domain Sponsor until we can fully evaluate the impact of this change.

Domain Sponsor has put so much spin on their notice that most people haven’t quite caught on. Ought to you move your domains elsewhere? We don’t recommend a wholesale retreat. If you suspect that the traffic to some of your domains doesn’t convert well you ought to consider moving those domains to Sedo, Parking Dots, or Gold Key – the three services that we right now recommend. More info is at Domain Parking News.

Also on the wire

Other reporting from the domain desk.

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