Reglikedomain industry desk

Value of a .info domain name — The falling

One example of a domain name losing value.

Yesterday Pizza.info sold for €2,900 in an auction on Sedo. That’s regarding $3,150.

Unfortunately for the seller, he paid $6,180 to buy the domain name on Sedo in 2014.

But hey, he shouldn’t feel too bad. Pizza.info sold for $20,452 on Sedo in 2008, as stated by NameBio.

The value of Pizza.info has apparently dropped 85% since 2008.

In real estate, the S&P/Case-Shiller Home Price Indices only consider homes that have sold at least twice. This way they can compare the value of the same home. This is much better than saying that home values in an area are increasing based on average numbers, such as price per square foot.

It’s hard to do that in the domain name business since there are rarely sales in which the original and subsequent sale are public. Pizza.info is one such case.

It doesn’t surprise me that this domain name has dropped in value. Following all, .info is now competing with dozens of other generic names.

Yet the value of pizza.info is propped up a bit by premium pricing on fresh TLDs. Pizza.space and Pizza.website are available, but they’ll cost you over $5,000 a year to own!

Also on the wire

Other reporting from the domain desk.