Reglikedomain industry desk

This domain name business switched to a fresh TLD

This domain name business switched to a fresh TLD

A domain name business adopts a .domains domain name.

Fresh top level domain name registries have been looking for examples of firms adopting their domain names.

They don’t have to look too far: a domain name software firm is among those that has adopted a fresh TLD.

watchmydomains

Softnik, maker of the Watch My Domains software for domain management, has moved its software sales site from DomainPunch.com to WatchMy.domains.

The firm will continue to use DomainPunch.com, but it will host fresh online tools created by the firm, counting a sortable list of top sites using fresh TLDs.

I’m not a fan of moving an entire site to a fresh TLD (or even a different .com domain, for that matter), but I like how Softnik did this. The firm can use a clever domain name for its software while still using the “value” it has built up with its DomainPunch.com domain.

Also on the wire

Other reporting from the domain desk.

TServicesThe Domain Guru Talks Regarding Valuable Names, IDNsDServicesDomains are now available…for a hefty price — Google’s .DevDNSeattle discloses May event at AmazonServicesDNSeattle discloses May event at AmazonTool struggles to keep up, but has uses — GoDaddy’s appraisalServicesTool struggles to keep up, but has uses — GoDaddy’s appraisalName event NDDCamp returns for third year — Paris domainServicesName event NDDCamp returns for third year — Paris domainAServicesAdam Strong Buys NameBio.comNeustar, IPC Say No to Nairobi Meeting — Go DaddyServicesNeustar, IPC Say No to Nairobi Meeting — Go DaddyAPolicy & LawA domain name appraisal scam — Anatomy ofIServicesIs there opportunity for domainers?: Name Collision domain names