Reglikedomain industry desk

Is Levi Strauss buying naming rights to? — What stadium

Is Levi Strauss buying naming rights to? — What stadium

Firm registers domain names that suggest it’s buying naming rights to a sports stadium.

Levi Strauss StadiumIt looks like clothing firm Levi Strauss is buying naming rights to a sports stadium. But which one?

Last Wednesday the firm registered at least twelve domain names related to a stadium:

levifield.com
levifield.net
levisfield.com
levisfield.net
levistadium.com
levistadium.net
levistrausspark.com
levistrausspark.net
levistraussstadium.com
levistraussstadium.net
levistrausstadium.com
levistrausstadium.net

The domain names do not right now resolve to a web site.

The firm sponsors a landing at AT&T Park in San Francisco (where the MLB Giants play), but I’m not familiar with an actual stadium for which the firm has naming rights.

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