Your industry consensus claim is a lie: ANA to ICANN
Group cites widespread opposition as proof of lack of consensus.
I’m going to rip off the title of this post from a video released yesterday by Association of National Advertisers (ANA). (embedded below)
In the video, ANA states ICANN’s claims that the fresh TLD program was the result of many years of consensus building is “absolutely false”.
Its proof? 103 organizations have “signed on” with ANA to oppose fresh TLDs.
Now, it’s true that there are a lot of people out there who oppose fresh TLDs. I know ICANN would agree with that.
But that doesn’t necessarily mean ICANN didn’t go through its consensus process. It did. Maybe the argument is that the process was flawed.
As I’ve argued ahead of, ANA is not the group to lead this charge. It was aware of the fresh TLD program and waited until it was finalized ahead of making the program its cause célèbre.
Lots of other organizations can legitimately say they had no idea regarding fresh TLDs until the program was approved this summer. ANA can’t.





