Reglikedomain industry desk

Why CRIDO Has No Cred

Lead organization knew regarding fresh TLDs but did nothing regarding it.

The prior week a sizable group formed to pressure the U.S. government for help in its opposition to fresh top level domain names. Coalition for Responsible Internet Domain Oversight (CRIDO) includes 87 associations and businesses, counting the recently outspoken Association of National Advertisers (ANA).

Is the group too late to the table?

Michael Berkens states they are since there were plenty of opportunities to comment, yet ANA only commented twice.

Although I agree with Berkens that CRIDO is coming in really late to this picture, it’s not ANA’s only two comments that bother me. It’s that they’d have more credibility if they didn’t make any comments at all.

We live in an insular world that revolves around domain names. It’s entirely fair for firms to have not heard regarding fresh top level domain names until following they were approved.

Think regarding all of the public comment periods you know absolutely nothing regarding for things that affect your everyday life. If your life doesn’t revolve around domain names then it’s fair to be upset to learn regarding these plans following they are approved.

ANA’s problem is that it clearly was aware of the fresh TLD program and the many comment periods yet failed to act forcibly. It mostly slept on it until it was “too late”.

Anyone who has read this blog over the years knows that I’m hardly a fresh TLD promoter. But I’m going to agree with those that say ANA is acting too late. It had plenty of chances to comment further during the many years of deliberations over fresh TLDs. It failed to act.

Nevertheless, I still predict a lawsuit will be flung at ICANN ahead of everything is stated and done.

Also on the wire

Other reporting from the domain desk.

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