Reglikedomain industry desk

Name sells for $150,000 — Bargain.com domain

Following many times on the auction block, Bargain.com finally sells.

Bargain.com sold for $150,000 during the Hilco Streambank auction yesterday. There was only one bidder for the domain.

Bargain.com had been offered for sale previously through both Sedo and Moniker, but with a much higher asking price. The last time it was offered at a Moniker auction it had a reserve price of over $750,000.

The lot also included the common typo Bargin.com.

Also selling in the auction was the three letter domain ETM.com. Four bidders competed for the domain, pushing the final price to $16,659.

VirtualMall.com failed to sell, as did domain and trademark packages for TJ Maxx Australia, Service Merchandise, Lamb and Flag, and BrandEquity.

A package counting the domain names 1800MYWEBSITE.COM and 1-800-MYWEBSITE.COM plus the vanity phone numbers 1-800-MY WEB SITE, 1-877-MY WEB SITE, and 1-866-MY WEBSITE sold prior to the auction beginning. The auction page shows one bid at $35,000, so I suspect that was the selling price.

Also on the wire

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