BrandIT purchases Igloo domain brokerage

Igloo will be part of European brand management firm.

Domain name brokerage Igloo has agreed to be purchased by BrandIT, the firm disclosed today.

BrandIT is a European corporate domain name management firm that offers domain portfolio services, online brand protection/enforcement and other services for firms to manage their domain names.

Igloo has completed $140 million in brokerage transactions since it was founded seven years ago.

I haven’t heard of BrandIT ahead of, but this buyout interests me for two reasons:

1. It’s a European firm, which ought to give domain sellers reach into a market that isn’t served by as many domain brokers.

2. As a firm that serves corporations, domain sellers ought to be able to get their domains in front of end user buyers.