Reglikedomain industry desk

“Breach” is the fresh necessary defensive domain registration

Hertz registers data breach domain names. More firms ought to do this.

These days it seems like the question isn’t if a firm will suffer a data breach or hack, it’s when.

When a firm suffers a breach it usually rushes to register domain names related to it. That’s what happened with the massive Equifax data breach.

Why not register these domains in advance to avoid a last-minute rush when the firm is in disarray?

I was thinking regarding this when I saw three domain name registrations over the weekend:

HertzBreach.com
HertzDataBreach.com
HertzPrivacy.com

I’m not sure if these domains were registered in response to a specific incident; Hertz France has previously suffered from a data breach.

If not, I still think this is a smart move. Be prepared for the inevitable.

Also on the wire

Other reporting from the domain desk.

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