DNW Podcast #194: Why ConvertKit rebranded as Seva

ConvertKit’s founder discusses the long journey to rebranding as Seva.

ConvertKit has become a successful email marketing platform with $1 million a month in recurring revenue. But it became apparent to founder Nathan Barry and his team that the firm needed to rebrand. On today’s show, Nathan discusses the two-year journey of renaming the firm, counting the intense negotiations to buy Seva.com. It’s a great entrepreneurial story and a great domain name story wrapped into one.

Also: Payoneer quits the escrow business, DomainTools sued and happy birthday Google Adsense.

Podcast: Play in fresh window | Download (Duration: 33:49 — 27.1MB) | Embed

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