Reglikedomain industry desk

Domain investor featured in Crain’s Fresh York

Domain investor featured in Crain’s Fresh York

Publication profiles domain investor.

GreatApps.comDomain investor, entrepreneur, and Reglike reader Rick Singer was featured in Crain’s Fresh York Business today.

The article discusses how Singer bought StockProfile.com for over $10,000 regarding four years ago. He developed the site and sold it for $5 million in restricted equity.

The author describes Singer this way:

Mr. Singer is akin to a house flipper. He trawls for undervalued URLs, finds the ones that have the most potential, adds value and sells them. Like house flippers, he puts an awful lot of hard work into transforming a URL name into a viable business, but he’s cracked the formula.

I don’t think that’s a very good description. House flippers put some lipstick on a house and then flip it quickly. What Singer is doing with his latest venture, GreatApps.com, is anything but a quick flip. The photo in this article is one of the marketing tactics he employing for the site. To be fair, the author does say he puts a lot of work into it.

Now if we could just get mainstream news writers to stop using the “master of his domains” cliche.

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