NeuStar readies fresh domain name slogan

Domain registry files trademark application for fresh slogan.

NeuStar, Inc. has filed an intent-to-use trademark application for “WHERE BUSINESS LIVES. ONLINE.”

The application was filed with the U.S. Patent and Trademark Office last Thursday (serial number 85538584).

NeuStar is the registry behind .biz and will be an active player in the fresh top level domain business.

The filing is for Goods and Services counting “computer services, namely maintaining a registry of computer network addresses; computer network address management services, namely enabling persons to reserve and use computer network addresses and to search, access, add, modify or delete information relating to computer network addresses; computer services, namely, namely domain name registration services for others on a global computer network; administering alternative dispute resolution services.”