Reglikedomain industry desk

And other end user domain sales at Afternic — Domain upgrades

A firm upgraded for .net to .com for just $1,000 and other end user sales at Afternic.

The prior week was a slow week at Afternic thanks to the U.S. Independence Day holiday, but the firm still managed to sell almost $700,000 worth of domains. Here are some of the end user sales.

Easysmart Technology Limited in Shenzhen, China bought EasySmart.com for $3,088.

Online advertising firm CPX Interactive bought CompleteInteractive.com for $1,488.

Publisher Swift Communications bought EnergyPipeline.com for $2,000.

First Pac Trust Bancorp. paid $3,988 for BancOnline.com.

Healthcare firm The Advisory Board bought PhysicianReferrals.com for $3,488.

OpenROV, maker of underwater robots, bought OpenExplorer.com for $1,200.

Insertech International bought Insertech.com for $1,000. It uses the .net equivalent, and that was a great price for the upgrade.

Digital marketing firm ExactTarget bought AudiencePro.com for $3,288.

Real estate firm HousingAgent.com bought HousingAgency.com for $2,000.

American Heart Association paid $3,988 for HeartCentral.com.

Enterprise Rent-a-car bought DriversAlliance.com for $2,000.

More Mischief, owner of MoreMischiefInc.com, shortened its domain to MoreMischief.com for $2,088.

Oregon Urology Institute picked up AdvancedOncology.com for $2,488.

The School of Social Work at University of North Carolina – Chapel Hill bought PracticeNotes.com for $1.977.

An American Petroleum Institute employee bought Cribline.com for $2,750, but it appears to be a for a separate firm he’s started.

Also on the wire

Other reporting from the domain desk.