Reglikedomain industry desk

DomainNameSales increases sales commissions

Rate increased to 15%, in line with competitors.

DomainNameSales.com is increasing the fee it charges for brokering a sale from 12.5% to 15.0%. The commission applies to existing negotiations for which a deal hasn’t been reached.

In justifying the price increase, DNS VP of Sales Jeff Gabriel wrote:

Over the past 90 days we have added 5 fresh Domain Brokers – two are fluent in Mandarin, three have backgrounds in Hi-Technology, Advertising, and Engineering Sales. Our fresh team members allow us to extend our reach into fresh markets and industry verticals, and to do a better job for you. The total number of in-house brokers at DNS is now 24 – who speak more than 10 languages, and are available from 7AM-9PM M-F CST, to work on your leads.

The commission rate is in line with other brokerage-assisted services, such as those offered by Sedo. The firm increased its commission from 10% to 12.5% in August 2013.

The DomainNameSales.com platform does not require clients to use its brokerage services. Clients can negotiate sales themselves without paying a fee.

Also on the wire

Other reporting from the domain desk.