Reglikedomain industry desk

Efty launches fresh templates based on conversion data

Efty launches fresh templates based on conversion data

Firm releases fresh landers based on years of conversion data.

Domain name sales platform Efty has launched three fresh themes that it hopes will lead to more domain inquiries and purchases for its clients.

“We reviewed inquiry data from the past four years on the Efty platform,” Efty co-founder Doron Vermaat explained. “We took the best performing colors, as well as placement of buttons and forms from our existing landing page themes, to create the fresh ones.”

Efty has 200,000 domains on its platform with over 3 million visitors per month.

Efty offers a number of landing page options counting Make offer or Buy Now (or a combo of those two). It also has what it calls UDRP-safe and INDPR-safe landers with different sales messages.

The three fresh designs are called Fresku, Nubia and Nobo.

Here’s the Fresku lander with a Make Offer and Buy Now price:

This Nobo lander is interesting in that it has the buyer enter an offer price ahead of proceeding to the form:

Efty lander

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