Reglikedomain industry desk

Expired Domain Note: In-Depth on LLLL.com

Joseph Peterson’s weekly roundup of expired domain sales.

During the past a number of months, LLLL.com domains (4 letters, for those just joining us) have multiplied in value among wholesale traders who expect to flip to China or resell to one another. For years, values had stagnated in the $15 – $50 range; but suddenly prices at auction and in the forums began to rise, climbing 10 – 20 times higher as word spread. Mailing-list domain brokers who wouldn’t have been caught dead featuring LLLL.com’s in 2014 are now listing them prominently and hungry for more.

Yet certain kinds of LLLL.com domains were valuable ahead of this spike in the Chinese market. For instance, the CVCV pattern of alternating consonants and vowels has long been sought following. Coincidentally, the West prizes precisely those letter patterns China disdains – and vice versa. Chinese buyers and their intermediaries state a preference for LLLL domains excluding A, E, I, O, U, and even V. Meanwhile, the Western retail market sets a premium on pronounceability, which almost always requires vowels. Moreover, since letters such as “Z” and “Q” (beloved by China) start few English words, LLLLs built from those letters are unlikely to serve as English acronyms; therefore they find little retail demand in the USA. In other words, the Chinese LLLL market and the non-Chinese LLLL market barely overlap at all. And while values in the former have skyrocketed, prices in the latter remain more or less as they were last year.

NameJet’s top expired domain auction the prior week, KIRI.com ($9.3k), as well as AZEA.com ($2.1k) illustrate the type of LLLL.com sales we’ve seen for a long time and which, I’d say, are oriented to the Western market. These two are brand names meant to be spoken aloud outside China. Even QIME.com ($1.7k), whose Chinese buyer seems to be breaking my “rule”, may only be a CVCV in a nominal sense. My guess is that it’s Pinyin: “Qi Me”. SZVR.com ($1.6k) is a departure from the “no V” habit, but it’s possible that “VR” (meaning virtual reality) has entered Chinese as a loan word. That I don’t know. As for RSRV.com ($4.9k), well, it’s probably an English word stripped of its vowels. Reserve Petroleum Co. uses it as their stock ticker. And a Belgian clothing store sees it not as “reserve” but as “reservoir”. For all I know, Ammar Kubba was thinking of RVs when he bought the thing.

Domain Name End $ Domain Name End $
KIRI.com 9300 Tavares.com 5725
Icona.com 5400 RSRV.com 4864
FutureFinance.com 4600 YuPay.com 3869
GetAWebsite.com 3200 Creeks.com 3080
Cards.org 2900 MoldTips.com 2900
ExoticTravel.com 2850 Wenge.com 2677
Nutrition
Explorations.org
2651 ColoView.com 2500
ChineseWok.com 2400 Concrete
Furniture.com
2189
AZEA.com 2100 LuxuryRetail.com 2100
AutoForum.com 2077 SweetLand.com 2021

Tavares.com ($5.7k) is a surname – perhaps best known through the Tavares Brothers, a 70s music group. Apparently, they’re still performing; so when the Whois profile updates, we may see them as the buyer. A number of brands use the name Icona, counting a Fresh Jersey beach resort, another pop singer, and the “world’s first titanium car“. Wonder what AutoForum.com ($2.1k) and LuxuryRetail.com ($2.1k) will have to say regarding that last item … Speaking of hard surfaces, here comes ConcreteFurniture.com ($2.2k).

Wenge.com ($2.7k) is an African wood. A brave IT firm has gone against the grain and given its colocation monitoring software the name ColoView.com ($2.5k), which makes their service sound for all the world like an anal probe. Unsurprisingly, a product of the same name is used in rodent colonoscopies. (What! Hire a naming consultant and deprive the world of such gems?)

Cards.org ($2.9k) is a notable .ORG sale, but NutritionExplorations.org ($2.6k) did nearly as well. (More on that domain below.) Someone spent $2.9k on MoldTips.com without registering Mold.tips. In fact, none of the bidders bothered to do so. GetAWebsite.com ($3.2k) is a call to action any domainer must be familiar with, thanks to spammers who ransack the Whois database looking for web design clients. In case you’re curious, GetA.website is owned by Radix, the registry selling .WEBSITE domains.

Domain Name End $ Domain Name End $
Stanhope.com 1965 Alternative
Energies.com
1900
MarkWay.com 1709 C3.org 1701
QIME.com 1700 KHI.net 1650
ItsTheLaw.com 1621 SZVR.com 1609
Drony.com 1523 iNightLife.com 1410
Swiff.com 1410 GiftCardStore.com 1409
SwetsWise.com 1260 Dynamic
Diagrams.com
1160
PowerBikes.com 1120 FYPS.com 1106
Chateau-Theme.com 1010 VRM.net 960

KHI.net ($1.7k) and VRM.net ($1.0k) continue the LLL.net trend I discussed the prior week. Drony.com ($1.5k) fits the drone market, although it competes with a rival spelling: Droney.com isn’t what you’d expect. Stanhope.com ($2.0k) is the surname of comedian Doug Stanhope, among other Stanhopes. Swiff.com ($1.4k) sounds a bit like Swiffer. But there seems to be little ambiguity regarding whom MCHammer.com ($580) targets; so it’s possible that we’ll hear a UDRP panel singing “can’t touch this“. Buckle up, domainers; ItsTheLaw.com ($1.6k).

Domain Name End $ Domain Name End $
BridalTips.com 909 JustBeCool.com 907
EliteLimos.com 904 Beeing.com 898
EquityExchange.com 898 85509.com 810
AOLS.com 810 Nova
Engineering.com
797
UniSpec.com 784 NEXL.com 715
ESM.org 710 Flapa.com 710
Riske.com 700 PenSys.com 659
CreditAnalyzer.com 609 GreenFuels.com 595
91901.com 592 SWTS.com 580
MCHammer.com 580 RentalTool.com 576
AuditService.com 563 ECFD.com 533
79238.com 530 Majara.com 520
MogulApp.com 500 36709.com 491

JustBeCool.com ($907) – that’s my mantra. Doesn’t seem to work; but maybe if I took up bee keeping at Beeing.com ($898). (Excellent name for that purpose, by the way.) The prior week saw a few environment-related domain auctions: EnvironmentTimes.net ($139), GreenFuels.com ($595), GreenEnergies.com ($316), and AlternativeEnergies.com ($1.9k).

AuditService.com ($563) makes sense for forensic accounting. NovaEngineering.com ($797) will be an upgrade for 1 of the many firms that have built websites around inferior versions of that name: NovaEnging.com, NovaEngInc.om, USANova.com, Nova-Consulting.com, AquaNovaEngineering.com, and the like.

Domain Name End $ Domain Name End $
Charter
Consulting.com
490 39091.com 490
CasinoBonus
Online.com
461 GNYP.com 441
TravelNorth.com 437 Blouses.net 431
IconRealty.com 415 NEPHP.org 410
TaxResearch.com 409 ULIC.com 386
83507.com 350 CSSJuice.com 340
GreenEnergies.com 316 PollocksToy
Museum.com
310
MMData.com 309 TableTennis
Scotland.com
300
LaVozAlmeria.net 285 AcuityCMS.com 265
CyberShare.com 260 Azaret.com 247

Blouses.net ($431) indicates the current wholesale value of .NET keywords. In the lower price ranges, we do see more 3-word domain sales: CasinoBonusOnline.com ($461), PollocksToyMuseum.com ($310), TableTennisScotland.com ($300), etc. But don’t forget GiftCardStore.com ($1.4k) above. In Spanish, the definite article (the “the”of “el” / “la” / “los” / “las”) hardly counts as a word, since counting “the” is often expected. LaVozAlmeria.net ($285) matches a .ES news website.

Domain Name End $ Domain Name End $
TastyEats.com 232 QuickSilvers.com 222
LiveOffer.com 219 iLoveChat.com 210
14275.com 210 StoneSaw.com 200
KCMuseum.com 195 Nutrition
Explorations.com
190
BelgeNet.com 190 DXPI.com 179
TechTrain.org 175 Lyxia.org 171
NewsKnife.com 171 SimpleFolders.com 161
226.tv 160 PNGSDP.com 159
RMDeafSchool.net 159 AMZB.com 155
BrianMitchell
Music.com
154 SecondLaw.com 151
FarmToConsumer
Foundation.org
150 YourApparel.com 149

See NutritionExplorations.com at $190? Now scroll up to view the price paid for NutritionExplorations.org! TastyEats.com was a good buy at $232. KCMuseum.com ($195) probably refers to Kansas City. “PNG” stands for the nation of Papua Fresh Guinea; and PNGSDP.com ($159) for many years showcased their sustainable development program.

Domain Name End $ Domain Name End $
Tutorex.com 149 BPD-Water
AndSanitation.org
139
DogConnector.com 139 Environment
Times.net
139
SEOPro
Software.com
135 TopNaman.com 125
ANewWay.com 120 PreGroup.com 120
CheatUniverse.com 119 MyPalmdale.com 113
WolfCoach.com 110 Fresh-Life.com 110
RLVP.com 102 Medical-
Missionaries.com
100
Fiancee.org 100 AirKauai.com 99
RaoHang.com 99 OMG99.net 99
Rare
RealEstate.com
89 TrainExpress.com 89
Druvan.com 83 ThaiMassage
Therapy.com
82
TheCyberSpot.com 80 NWMaps.com 80
Hawiaa.org 80 OptarSSII.com 80

If you’re looking for data on hyphenated domains, you really ought to check out this series on Sedo end-user sales, since Europe is where hyphens live. But at NameJet, Medical-Missionaries.com ($100) and Fresh-Life.com ($110) provide a wholesale benchmark. ANewWay.com ($120) – now that was cheap.

Domain Name End $ Domain Name End $
VOIPP.com 79 CarTuning.org 79
KGregoryBooks.com 79 BibleQuestion.com 79
TableFan.com 79 Islolup.com 79
CatcoraCooks.com 79 IXKZ.com 79
NanoWeb
Technology.com
79 ClubMud.com 72
IraqTax.org 70 JobsUSAGov.com 70
CSMIntl.com 70 LifeSkills-Center.org 70
LegendsFrom
Europe.com
69 HSANet.org 69
YESH-GVUL.org 69 WiserDrivers.com 69
TurboCatUSA.com 69 WomanBusiness
Grants.com
69
DebtLess.net 69 GeekReporter.com 69
TutorSD.com 69 BarEast.com 69
RefBlog.com 69 Cloud
Symposium.com
69
WrinklesVanish.com 69 Oxandrin.com 69
UnitedNEBank.com 69

Oxandrin.com ($69) is a drug that promotes weight gain following surgery. Why on earth pharmaceutical firms don’t care to control such domains is beyond me. Some referee would probably enjoy owning RefBlog.com ($69). Likewise some geek GeekReporter.com ($69).

Also on the wire

Other reporting from the domain desk.