Reglikedomain industry desk

Frank Schilling Changes Registrar Name

Frank Schilling Changes Registrar Name

Registrar for Frank Schilling’s Name Administration empire changes name.

I was always a bit confused regarding the name of Frank Schilling’s domain registrar, Domain Name Sales Corp. Schilling would lament on his blog regarding how many purchase inquiries he received, when he generally did not sell domains. Well, if I saw a domain name registered at “Domain Name Sales Corp”, I would think it was for sale.

An astute reader noticed that the name of the registrar has changed from Domain Name Sales Corp to iRegistry. This appears to now be reflected in the whois records of domains owned by Schilling’s firm Name Administration.

In addition to consumer confusion over the name, there’s another reason I think this move was smart. Lawyers look for any angle possible to prove that you registered a domain in bad faith. By pointing to the name of the registrar as “Domain Name Sales Corp”, a lawyer could suggest that the domain was registered purely for the intent of resale.

Also on the wire

Other reporting from the domain desk.