Frank Schilling fresh TLD auction grosses more than $40 millon

All 23 top level domains sold in auction the prior week.

Frank Schilling’s UNR business sold 23 top level domains in auctions the prior week, grossing more than $40 million.

The firm states that 17 bidders deposited money to participate in the auctions, and more than 10 different bidders won the top level domains. Six of the winning bidders are fresh to the space and will be operating a fresh top level domain for the first time.

While identities of the winners have not been disclosed, the firm states that established registries, investment firms, blockchain firms, and high net-worth individuals won auctions.

All 23 domains in the auction sold:

.audio, .blackfriday, .christmas, .click, .country, .diet, .flowers, .game, .guitars, .help, .hiphop, .hiv, .hosting, .juegos, .link, .llp, .lol, .mom, .photo, .pics, .property, .sexy, .tattoo

Auctions started at prices between $0 and $2 million and none of the domains had reserves.