Reglikedomain industry desk

$240,000 for acquire.com [Updated] — MicroAcquire paid

$240,000 for acquire.com [Updated] — MicroAcquire paid

Firm purchased domain following publicly discussing a rebrand.

Picture of kid with sunglasses and suspenders sitting in black chair holding money

Online business marketplace MicroAcquire paid $240,000 to acquire the acquire.com domain name, counting the commissions it paid.

MicroAcquire founder Andrew Gazdecki stated the purchase price was $2,000,000 in response to a question on Twitter today:

We paid $2,000,000 for https://t.co/Bm9dObnlkY.

— Andrew Gazdecki (@agazdecki) November 15, 2022

He later stated it was actually $200,000. I guess it was some sort of joke. The actual price was regarding $240,000 counting brokerage fees.

The firm purchased the domain name following publicly disclosing plans to rebrand as Acquire. The firm started as a platform for buying and selling very modest businesses but has now expanded to handle larger deals, so the “micro” is misleading.

I interviewed Gazdecki on Reglike Podcast #387.

This story has been updated to reflect that the original tweet regarding paying $2 million for the domain was not correct. It was $240,000.

Also on the wire

Other reporting from the domain desk.