Reglikedomain industry desk

$71.4 million for Dan.com — GoDaddy paid

$71.4 million for Dan.com — GoDaddy paid

Firm completed buyout of rival domain sales platform last month.

Screenshot of dan.com home page with "Claim your space in the digital world" in white letters on a blue background that has two astronauts

As stated by a regulatory filing, GoDaddy (NYSE: GDDY) paid $71.4 million to acquire Dan.com.

The firm filed its form 10-Q quarterly note today. In the subsequent events section, it stated:

In July 2022, we completed an buyout for $71.4 million in cash.

GoDaddy disclosed the buyout of Dan.com at the end of June, but it hadn’t closed yet. The deal appears to have closed in July since GoDaddy branding appeared on Dan.com’s landers last month.

Dan.com raised a multi-million dollar Series A round in 2020. The language of the original notice made it seem like single-digit millions. If there were subsequent funding rounds, they were not disclosed to the public that I’m aware of.

By acquiring Dan.com, GoDaddy picked up a firm that was siphoning off many of GoDaddy’s for-sale lander purchases. Domain investors are concerned that it might mean they’ll pay higher commissions in the future.

Also on the wire

Other reporting from the domain desk.