Reglikedomain industry desk

Falls below $100 threshold — GoDaddy stock

Falls below $100 threshold — GoDaddy stock

Stock dips below psychological threshold as tech stocks fall.

Red arrow trending down and to the right on a blue background

Shares of domain name registrar and website firm GoDaddy (NYSE: GDDY) fell below $100 today, to roughly $99.75.

A drop of regarding 3.5% as of 12:25 pm ET today is part of an overall rout in tech stocks.

Still, the firm’s share price has been in a precipitous decline for more than a year.

Shares were down 37% last year, and have fallen a further 20% so far in 2026.

There doesn’t seem to be one particular reason the stock has been falling. Analysts still have price targets well above the current price.

It seems that perhaps the stock price got ahead of itself in previous years, and investors had priced in higher growth.

Additionally, GoDaddy is in a very competitive industry. While the firm has embraced AI, both internally and as part of its tools for modest business owners, it’s also facing fresh competition from AI-based site and app builders.

Also on the wire

Other reporting from the domain desk.