Reglikedomain industry desk

Ranking high on Google — Home.loans is

Fresh website is by now ranking well for a very competitive term.

When Blake Janover bought the domain name home.loans for $500,000, people scoffed at how he believed the domain name would help him in search results. Sure, his multifamily.loans domain ranked quickly, but there’s little competition for that term.

Fast forward a number of months and home.loans is indeed ranking well. It shows up on the first page for me when I search for “home loans” in quotes, and #11 when I search without quotes.

That’s pretty darn good for such a competitive term.

Of course, search rankings fluctuate. Just recently vacation.rentals was on the first page of Google but it appears to have slipped to the second page.

Also on the wire

Other reporting from the domain desk.

Kim Kardashian, the domainerUncategorizedKim Kardashian, the domainerTop domain name stories — Last month’sUncategorizedTop domain name stories — Last month’sEuro parity means for domain names: What dollarUncategorizedEuro parity means for domain names: What dollar1Uncategorized125k Visits a Day: TechCrunch Interviews Sex.com BuyerThe next 50 days will be notable for fresh TLDsUncategorizedThe next 50 days will be notable for fresh TLDsBUncategorizedBrexit spells…opportunity?VUncategorizedVaultPress Saved Me This stretchTUncategorizedThis stretch’s TLDs: a Google launch and .OkinawaDetailed geographic .de domain data — DENIC releasesUncategorizedDetailed geographic .de domain data — DENIC releases